Confidence is fluctuating, however there is no loss of interest!

The results of the 2nd cryptocurrency awareness and perception research have been announced. The research reveals the 1 year change in the cryptocurrency ecosystem. According to the results of the “Cryptocurrency Awareness and Perception Research-2021” conducted by Akademetre Research Company on behalf of Paribu, the rate of those who transacted with crypto money in Turkey increased 11 times in a year. Research has shown that there has been a significant increase in the rate of women who trade cryptocurrencies. According to the research, the satisfaction rate from the cryptocurrency transaction experience is 74%. Considered on the basis of generations, the generation with the highest satisfaction rate is followed by Generation Y and then Generation X. In the research, users were also asked about the reasons for their satisfaction. While “Profitability” stood out with 41.3%, it was followed by “ease of operation” with 10% and reliability with 4.3%.

Users in Turkey usually make “buy-sell transactions” with 64%. According to the multiple responses, the rate of those who trade cryptocurrencies for investment purposes is 50.3%. The rate of those making investment transactions doubled in one year. Bitcoin is the most preferred cryptocurrency by users. 7 out of 10 people trade with Bitcoin. It was seen that 2 out of 10 people trade with Ethereum, and 1 out of 10 people trade with XRP. The research also revealed that 1 in 5 people who hear about crypto money want to make a crypto money transaction.

Just before the 30 April-27 May period when the research was conducted, the user unjust-treatment created by some platforms in Turkey also affected the results. The rate of those who answered “I trust” or “I trust a lot” in crypto money decreased from 34.2 to 25.3% in one year. Although there is no legal obstacle to the use of cryptocurrencies, 1 out of 4 people thinks it is “illegal”. Emphasizing that they are conducting the second most comprehensive research on Turkey’s cryptocurrency ecosystem, Paribu CEO Yasin Oral made the following comments: “In a year, interest in cryptocurrencies has increased dramatically. Both the communication activities of the platforms and the activity in cryptocurrencies had an impact on this. We see that Turkey has the potential to play a leading role in cryptocurrencies. In April, some platforms caused user unjust-treatment. This had a negative impact on the research results. While the interest in crypto money is increasing, we see once again the necessity of regulation to ensure full trust. The satisfaction rate of people who trade with cryptocurrencies is quite high.”

Stating that they interviewed 1429 people until they reached 1000 people who heard about crypto money or Bitcoin for the research that took place in 12 cities, Akademetre Founder Dr. Halil İbrahim Zeytin stated that: “We conducted the second most comprehensive cryptocurrency research in Turkey. In order to measure the awareness, perception and tendency of being seen as an investment tool in Turkey, we worked in cities that represent Turkey and with sufficient sample groups. The results also clearly demonstrated the motivations and barriers to cryptocurrencies.”